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It is advisable for one to conduct their own research regarding ICOs and their limitations or advantages as the internet is not a good financial adviser when it comes to how one should handle their money, however, a quick overview of the way an ICO works, its token economics and its white papers is a good dive into what the ICO stands for.

A recent upcoming ICO is one that goes by the name of Endor ICO and this ICO wants to create a behavioural analytics protocol that uses data to make predictions. Its ideology can not really be proven or disproven and that is what one notices when Endor talks about their so called social physics. What even is social physics really?

Statistically, their hard cap is forty five million dollars for a twenty percent allocation to the presell and the public sell. Forty percent of the tokens are actually going to the team which is not really beneficial. Holistically, the team is pretty excellent. A third of the members of their team, after research, show a lot of experience in the Israeli military. Anyone who has experienced that is different from other people. In this case military experience is a winner because it tells one that they are going to think very differently from everyone else and difference in this case usually equals success. One should thus be bullish on the team behind Endor but here is where the advantages stop.

The token economics make Endor not investable in the early stages. One really has to wait till it hits the market and see if one can actually calculate a favourable entry point. With regards to hype they may stand at a four out of ten. Their hype has actually risen in the past few months and would continue to do so. Things may not change in the sideways market trend or the token economics but this is something to keep an eye on in the long term. Keep in mind that one makes their money when they buy not when they sell. Rational decisions are made on the future value of objects. When one binds to an ICO one is not believing in its future potential. It is because one wants to flip it at a later date but they are probably wondering when to sell. However, one actually needs to sell at a loss if one’s investment has not made enough money at a certain time in the future no matter who one is or what they do. If around six months time profit is not earned, it is better to flip it. Like property investments, one needs to know when to buy and when to sell.

Keeping all that in mind, it is essentially up to one’s own self whether they choose to invest in an ICO or not. Research, analyse and approach with caution. The world of ICOs is your own playing field and whatever way you choose to venture out in it, make sure you are fully equipped and motivated before doing so.